Google’s map ads! You should be excited!

Marketing teams are excited about Google’s new map ads. Here’s the breakdown! Google Maps ads are changing to help local businesses become more visible. Columnist Will Scott discusses the four features you should be most excited about. As an avid Google Maps user on both a personal and business level, I’ve often wished for a […]

Kickstarter story: Impacting the creative economy

Kickstarter is one of the most succesful and inspirational startup platform in recent years. Let’s explore how Kickstarter impacts the economy of creative startups. A new study by the University of Pennsylvania provides the first comprehensive look at how the Kickstarter community impacts the creative economy. The study finds that Kickstarter projects have: Employed 283,000 […]